User Journey Analytics
Conversion funnel from registration to successful match. (Simulated benchmark data.)
📊 Simulated Data: Numbers below represent industry benchmark targets for a matrimonial platform, not real QAREEB™ user data. Connect real analytics (Mixpanel/Posthog) post-launch.
Conversion Funnel (per 1,000 registrations)
📝RegistrationUser lands on platform and creates account
1,000100%
Drop: 280 users (28%)
👤Profile CompleteUser fills all required profile fields
72072%
Drop: 70 users (10%)
📧Email VerifiedUser verifies email address
65065%
Drop: 170 users (26%)
📱Mobile VerifiedUser completes SMS OTP verification
48048%
Drop: 170 users (35%)
🤖Interview CompleteUser finishes AI Premarital Interview™
31031%
Drop: 115 users (37%)
👨👩👧Family InvitedUser invites at least one family member
19520%
Drop: 55 users (28%)
💑Match InterestUser expresses interest in a match
14014%
Drop: 65 users (46%)
🔓Communication UnlockedMutual interest achieved — comms open
758%
Drop: 45 users (60%)
🏠Family MeetingFamily meeting room session held
303%
Drop: 22 users (73%)
💍Successful MatchBoth parties and families proceed to Nikah
80.8%
Key Insight: The biggest drop-off is between Profile Complete → Interview. Push notifications and onboarding nudges targeting this step will have the highest ROI.